The Briefer Archive

Have you ever felt the need to blur the lines between your job description and the responsibilities of completely different teams and departments in order to be successful in your role? Sometimes I feel like I’m working in marketing, or sales, or product management, or technology. But my favourite colleagues in each of those departments […]
Posted: 5th April 2020
Posted by Jess Carey Marketing Manager

No surprises here! When we asked business services leaders which competitors were most threatening to their firms’ futures, the ‘standard competition’ (similar law firms) came out on top with 29% – not significantly higher than the 26% figure from last year. The ‘standard competition’ is those firms that have a similar business model – relatively […]
Posted: 20th March 2020
Posted by Jess Carey Marketing Manager

Whether you attribute it to Sir Francis Bacon, Thomas Hobbes or any number of other historical candidates, the saying ‘knowledge is power’ seems an apt aphorism for law firms to keep in mind when it comes to their knowledge management (KM) departments. And it seems that, at the final Briefing conference of the last decade, […]
Posted: 18th March 2020
Posted by Jess Carey Marketing Manager