Briefing 5P webcast: driving business growth in a new world
Daryl Atkinson, business development and marketing director|Howard Kennedy
Rachel Roberts, head of legal and commercial and compliance|Fujitsu UK&I
Gareth Thomas, practice group lead for the marketing and BD practice, EMEA|Intapp
BRIEFING 5P PARTNER
Briefing 5P is back in 2020, beginning with a series of special webcasts – and here it’s the turn of P for high-performance. That means managing the workloads and motivation of individuals and teams in exceptionally challenging times, the extra boost that can be offered by enabling and incentivising collaboration across different business areas, and particularly optimising firms’ performance at finding the right solutions to changing client needs.
Briefing editor-in-chief Richard Brent is joined by Daryl Atkinson, business development and marketing director at law firm Howard Kennedy; Rachel Roberts, head of legal and commercial and compliance at Fujitsu UK&I; and Gareth Thomas, practice group lead for the marketing and BD practice, EMEA, at our partner Intapp.
They discuss how their respective business and technology priorities, processes and people have all had to change in recent months; the levers of improved efficiency, profitability, productivity and relationships; the many factors that can play a part in – and add up to – client perception of value; and the ever-present need to work on building a shared vision for sustained organisational success.
The Briefing 5P programme culminates in a two-day virtual event on 10 and 11 November 2020, with over 10 interactive sessions offering even more ideas to support smarter legal business management and improved performance through live collaboration.
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Webinar time: 57 minutes. Take a look at the YouTube page for specific timestamps, so you can find content more easily.
Measuring law firm marketing and BD success in a virtual world
Richard Brent, editor-in-chief
Briefing
Christopher Young, leader of the BD practice
Pinnacle
Sid Welham, chief operating officer
HFW
Ruth Ling, head of innovation and change
Taylor Wessing
Marc Yaffe, partner and head of commercial litigation
JMW
Kirsty Shenton, head of client care
Mills & Reeve